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FlexoTech Huber Group Advertorial

This article explores how haptic lacquers can influence consumer buying behaviour. Beyond the look of the print, the feel can also play an important role. Adding sensory touch coatings to packaging will make the consumer want to reach out and touch. And once the product is in the hand, it usually ends up in the shopping basket.

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Printing Inks - Global Strategic Business Report 2018

Stable Production and Retailing of Manufactured Goods and the Growing Need for Packaging Innovation Drive Demand for Printing Inks.

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